What are Clicks, Impressions, Average position in Google Search Console(GSC)
Google Search Console (GSC), formerly known as Google Webmaster Tool, is a free web service provided by Google. This web service is of great use for web developers, business owners, designers and SEOs. This tool helps you get a better understanding about your website’s performance and how Google sees your site. With all the information…
How do Ranking Factors work in SEO?
Search Engines use numerous signals to rank webpages. Google is known to use over 200 of them. Ever wondered how a Search Engine is able to create one rank based on so many signals? It’s actually quite simple; read on to learn. First, you need to understand what a ranking signal is. When Google says…
A Detailed Guide on How To Use Google’s ‘Disavow Links’ Tool
SEO (Search Engine Optimization) is the most pressing concern for every website owner and developer. Getting organic traffic can make all the difference in expanding and growing your online business. If you are someone who knows quite a lot about SEO, then you probably know the importance of ‘Backlinks’. However, if you don’t have much…
Google Algorithm Updates – what matters and what doesn’t
One of the most common offerings provided by top SEO agencies is Penalty Recovery Services. In short, the client(s) are restored to their former SEO performance level after their websites are penalized by Google’s algorithm updates. This penalty is reflected in ranks and traffic. Google, from the very beginning, has been trying to make its…
Why SEO is considered bad in India (Part-2)
In my first blog, we saw 5 reasons why people have started losing trust in SEO in countries such as India. Below are five more: 6) Practicalities in Implementation Some recommendations (like meta-tags for instance) are easy to implement. Some others, especially technical ones such as site-structure optimization, may be difficult depending on the technical…
Search Volume in SEO – Here’s all you need to know
Q) What is Search Volume? A) The term ‘Search Volume’ refers to the number of searches made for a given keyword in a given time-period (usually a month) on a given search engine (like Google). It is a number that is often used to quantify the maximum possible traffic that can be achieved by optimizing…
Essential SEO Schema markups and Rich snippets for your website with examples
Consumers’ avidity for the myriad of channels for retail has become a challenge for the merchants and the vendors. Do you have trouble inviting traffic to your website? In the recent years, the competition has increased and there must be thousands of websites dealing with the same thing as you are. This challenge has stirred…
A Comprehensive Guide to SEO Friendly URL Best Practices
What is the first thing that users and search engines see on your website? It is the URL. To open your website and access the information delivered on your homepage, your users need the URL. In fact, Google too needs your website address to view and rank your page. Now, this makes the nomenclature of…